Led by Nimmity Zappert, we provide practical B2B sales training for founders and early-stage businesses who want to grow without using pushy, awkward, or sleazy sales tactics.
Our free webinars give genuine, useful insights that you can implement in your business today, plus, they give you a taste of what you can expect if you choose to work with us.

Our approach to business-to-business sales is simple and human. Selling isn’t about scripts, pressure, or “closing tricks”. It’s about understanding your customer, clearly communicating value, and helping people make good decisions for their business.

We work with founders who want clarity, confidence, and structure in their B2B sales process — especially those who are new to selling, wearing too many hats, or feeling unsure about where to focus their efforts.

To reset the stereotype of sales and show that successful B2B selling can be ethical, authentic, and grounded — delivered by people who do what they say they will, build real relationships, and create positive impact through their work.
Our goal is to help the good ones win
Learn more & register for our next webinar below.

DATE: Friday 17th July 2026
TIME: 11am to 12pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 17th July 2026 | 11am - 12pm AEST
Trying to grow your business? You already know partnerships can open doors, but not sure where to start?
For many founders, selling with partners feels like a great idea. Until you actually try to figure out what it means in practice.
Should you be looking for referral partners? Resellers? Something else entirely?
And how do you know what is right for your business, right now?
In this practical, no B.S. session, we will break it down in plain English, including the most common partnership structures, and focus on what actually works when it comes to growing B2B sales through partnerships.
Because the right partners do not just open doors. They can help you reach new customers, build credibility, and grow faster than you could alone.
What you will learn:
The most common partnership structures and how they work
How to choose the right type of partner for your stage and goals
Simple, practical ways to start conversations with potential partners
What you can do right now to begin building sales through partnerships
Who this is for:
This session is for founders and small business owners who want to grow B2B sales by working with other businesses, but are not sure where to start or how to approach it in a practical way.
If you want to grow your B2B business with partners, this is the webinar for you.

WHAT PEOPLE SAY
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DATE: Friday 31st July 2026
TIME: 11am to 12pm AEST
VENUE: Online via Zoom
COST: Free
Join me for a free 1-hour webinar where we break this down - simply and practically.
Friday 31st July 2026 | 11am - 12pm AEST
For many founders, B2B sales can feel busy but unpredictable.
Plenty of conversations. A full calendar. But not always the clarity or consistency you need to hit your numbers.
You know you need to be doing sales activity. But how much is enough?
And more importantly… are you focusing on the right things? This session is designed to change that.
When you understand how pipelines, forecasts and KPIs actually work in B2B sales, you move from guessing to knowing. You can see what’s coming, what’s missing, and what to do next.
Instead of frantic activity, you get focus. Instead of uncertainty, you get a clear path forward.
Join this free 1 hour webinar to learn how to build a simple, practical sales engine that helps you stay on track, grow with confidence, and forecast in a way you can stand behind.
What you will learn:
How to build a B2B sales pipeline that gives you real visibility
How to create a simple, predictable forecast so you can report with confidence, including to investors
How to translate your revenue goals into clear, actionable activity metrics, so you know what activity you need to do to hit your target
Who this is for:
Founders who want more clarity and control over their B2B sales
Founders who want to feel confident providing their forecast to investors
Early stage businesses that feel busy but lack predictable results
Founders who are unsure how many opportunities or conversations they need
Anyone looking to build a more structured, sustainable approach to B2B sales
If you’re ready to stop guessing and start working with clarity, this session will give you the structure to move forward.

All of the Good Things Pty Ltd. Registered Business Name
Authentic Selling
ABN: 66651298841 | ACN: 651298841
We acknowledge the Traditional Owners of the land where we live and work, the Dharawal people. We pay our respect to Elders past and present.
© 2026 Authentic Selling. All rights reserved.